robots

Artificial intelligence: deepfakes in the entertainment industry

pic
photo: WIPO

Ever since the first Terminator movie was released, we have seen portrayals of robots taking over the world. Now we are at the beginning of a process by which technology—specifically, artificial intelligence (AI) — will enable the disruption of the entertainment and media industries themselves.

From traditional entertainment to gaming, we explore how deepfake technology has become increasingly convincing and accessible to the public, and how much of an impact the harnessing of that technology will have on the entertainment and media ecosystem.

Robots on Beijing Winter Olympics

robot
photo: ThisIsEngineering from Pexels
China’s “zero-COVID” policy put the Beijing Winter Olympics under some of the strictest coronavirus protocols in the world. The Games took place in a “closed-loop” environment comprised of gated “bubble areas” that contained housing, event locations, and transport links.There were also no tickets sold to the general public, while many media professionals worked from home due to COVID concerns. The conditions left Getty Images, the official photo agency for the International Olympic Committee, with reduced support teams on the ground. To tackle the challenges, the team tapped into robotic cameras and remote editing.