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IP: WHY SHOULD I BE BOTHERED?
campaign for intellectual property protection
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the CHALLENGE
The IP Challenge

The IP Challenge

Some people say that a hat contains thought because it covers the head.

Ever wondered what thoughts your hat contains? And do you change your opinion when you change your hat?

A hat can speak for itself. In the special kind of communication that fashion is, hats form a language without words.

The hats we choose to wear reveal things about us.

The Why Should I Bother campaign CHALLENGES you to support creation by becoming a creator.

  • Make YOUR hat

  • Take a photo or shoot a short video of you with it on

  • Upload it on your Facebook, Instagram and YouTube profile. Don’t forget to make it PUBLIC!

  • Put the title “IP Hat Challenge” and #IPAgents - our hashtag.

Let everyone wonder which is the more interesting piece of work – your hat or you. You will show the world you have made the right choice, standing behind intellectual property rights.

WE SHOULD ALL BOTHER about the ownership of original ideas because they change the world.

Gallery:

the INFOGRAPHICS

The IP Infographics (EN)

image/svg+xml history HISTORY
image/svg+xml literature LITERATURE
image/svg+xml music MUSIC
image/svg+xml visual VISUALARTS
image/svg+xml theater PERFORMINGARTS
image/svg+xml games VIDEO GAMES
the GAME

IP Game

10/04/2020
Business
Activities
of the company
Trade Name
The name
of the company
Visualization
Specific font
or logo
Invite Friends
Invite three persons
to join the game

Can intellectual property be fun? Definitely. It implies creation and creation is always fun. It is also inspiring, stimulating and rewarding.

Join the IP Game with your company of the future and win an awesome prize!

How it works:

Invent your company of the future:

  1. What it does?
  2. What’s its name?
  3. Design a logo to make it unique! You can use for example Canva for this purpose.
  4. Like our Facebook page, if you haven’t already.
  5. Upload a photo of your company logo on our Facebook page.
  6. Describe your company in the photo caption with:
    • Trademark: your company name
    • business: tell us what the company does.
  7. Invite three friends to join the game by tagging them on your uploaded photo. They will have 10 days to join the game.

Participants have the right to join with more than one proposal for a company of the future. Each proposal should be unique. Your proposals may be written in Bulgarian, Spanish, Portuguese or English.

Who can participate?

Anyone aged 15 to 24 on the territory of Bulgaria, Spain and Portugal can join the game.

All rules must be respected. Failure to respect any of them will automatically lead to the participant’s exclusion!

Prizes:

Sets including a great T-shirt, a backpack and a hat.

Prizes will be drawn on a raffle. An additional Grand Prize will be awarded to “The Audience’s Favourite” who will be selected in an online vote on our Facebook page.

The winners’ names will be announced on our Facebook page. Our team will contact the winners to specify the details of getting your prize.

No participation with fake profiles to increase the chances of winning is allowed. If any such is suspected, the organizers will have the right to disqualify participants.

Period of the game:

13 April till 31 July 2020

 

Example:

Logo

Business:

Plants that are grown on Mars

Trade Name:

MarsPlants

Gallery:

ON FOCUS
What is IP Video

IP on focus

What is IP protection? Why is it done? How it happens?

Videos and IP on focus articles are available only in Bulgarian, Spanish and Portuguese.

The article Intellectual property on focus: Celebrating European inventors and their legacy is part of a collaboration between the #HiddenInventors and “IP: Why Should I be Bothered?“ campaigns. ThinkYoung and Ericsson have joined together to showcase Europe’s Hidden Inventors. The #HiddenInventors campaign aims to celebrate European inventors - past, present and future - putting the spotlight on inventors few of us have heard of, but whose inventions we all know and use.

QUIZZES
TEAM

Team IP

The WHY SHOULD I BOTHER campaign promotes the value of intellectual property. IP is a right that protects creation. This campaign, implemented by STRATEGMA Agency, seeks to include young audiences in the efforts to respect creators’ rights and thus support creation.

Meet TEAM IP!

Trulli
Tihomira
Trulli
Polina
Trulli
Marta
Trulli
Yavor
Trulli
Adriana
Trulli
Ivaylo

IP IN THE NEWS

Picture: olivergotting
26/10/2021

Copyright & Licensing: Challenges for Libraries

photo: https://www.eldiario.es/
18/10/2021

A "woman" won a million-euro Spanish literary prize

brushes
15/10/2021

"Be creative and don't be late"- the Estonian Patent Office’s campaign

Zach with his puzzling machine, photo: https://www.raspberrypi.com/
13/10/2021

3D printer solves Sudoku puzzles

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